How to Create a Reception Area to Wow Your Visitors
September 14th, 2018
When you enter any office, the reception area is the place where clients and customers form their first impression about you. It either attracts visitors to walk right in or quickly walk out. Regardless of the industry you’re in, a good quality reception sign guides visitors and clients to the reception area and creates a lasting first impression.
Your reception signage sets the tone and can often play a key role in customer recognition and retention. Reception signs incorporate elements of your brand, such as logos, colours and graphics, and there are three main kinds of signs used; directional, instructional and promotional.
- Directional – Directional office signs are used to guide people towards their destination. They may be looking for an area that includes waiting rooms, meeting rooms or washrooms. These signs help your customers and visitors navigate quickly and easily.
- Instructional – Instructional signs usually advise people about certain actions that should be followed within the designated area or building, such as ‘no smoking’, ‘authorized personnel only’ etc.
- Promotional – Promotional signs are a great way to advertise using your logo or promoting a message about your company. This type of sign is usually found in your reception area.
In addition to incorporating the elements of your brand, reception signs are used with material applications such as 3-Dimensional, acrylic, aluminum or vinyl.
3-Dimensional Signs
Many companies use 3-Dimensional letters because they are dynamic and make an impressive reception sign for increased visibility. Dimensional signs come in many different shapes, styles, sizes and colors and they can fit your logo or brand. They can be made out of a variety of materials such as wood, metal, acrylic or high-density foam.
Acrylic and Glass Signs
Acrylic and Glass signs are used when you want to present a contemporary, elegant and professional image of your business. Acrylic and glass are both versatile and they can stand alone or they can be combined with cut acrylic pieces.
Marketing
Your business reception area is an internal marketing venue. Therefore, it is important to create your reception area and reception sign to convey that special “wow” factor because your business relies on it for obtaining and retaining customers.
If you’re looking to create a reception sign for your business, contact Gregory Signs. Our professional and experienced signage team are always ready to help you with any project.
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