Signage Trends for 2024
December 12th, 2023
Out with the old and in with the new! We’re embracing the upcoming signage trends for 2024 and sharing how these trends can help your business and brand reach your audience effectively and efficiently. Let’s take a closer look at what’s in store for the next year and how digital signage is evolving to create more impactful signage for brands and companies everywhere!
Digital Signage
The demand for more digital signage is evident as visually appealing and interactive content continues to surge in all media and sectors. Digital signage in 2024 will continue to promote and advocate for sustainability and energy efficiency. This medium is being created by utilizing more energy-efficient elements essentially resulting in less energy consumption and great value for its function. Augmented reality is also continuing to surge into 2024, and combining it with digital signage will allow viewers and potential customers to engage with signage in ways we never knew existed. Combining this incredible technology with digital signage will not only be more effective but also provide a more interactive experience that’s memorable and contributes to a brand’s growth.
AI Technology
AI certainly made an impact in 2023. This astounding technology works incredibly quickly to create digital content while determining what content is most relevant and best suited for your target market and audience. Combining AI technology with digital signage and displays allows for a brand to communicate more clearly and adequately with a more personalized experience that is able to make changes seamlessly and turn viewers into possible customers.
Holographic Signage
In 2024, signage trends will continue to present itself in more artistic forms and structures as well. More and more brands and businesses are looking to create imaginative visuals in their signage to appeal to their audience and convey a more artistic message with impact. The use of holographic signage is said to increase in 2024 as well with companies looking to offer an opportunity to fascinate potential customers and provide a more impressive experience.
Contact Gregory Signs Today!
Exploring these new and evolving technologies can truly set a brand apart from the competition while capturing the attention of targeted consumers. At Gregory Signs, we’re able to provide trusted expertise in signage across multiple mediums and professional execution throughout the process including consulting, design, manufacturing, installation, maintenance, and more!
Contact Gregory Signs to curate and design a look for your brand and business that communicates effectively to your audience while remaining on-trend. With our wide array of options available and a team that can manage any project every step of the way, Gregory Signs is able to provide its customers and clients with a seamless process that lends beautiful and impactful results.
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